Ladbrokes is one of Britain`s oldest and finest bookmaker, with their origins dating back in 1886. They entered the online industry in 2000 and with such a storied background, they quickly became recognized and respected world-wide. Employing over 16.000 people, Ladbrokes is one of the biggest gambling companies in the world. They are licensed in the UK, another guarantee for a care-free betting experience in a highly secure and regulated environment.
Website and bonuses
Ladbrokes has a really nice looking website, the design is tasteful, with a nice red-white-black color contrast. Usability is good, you won`t have too many trouble to quickly get adjusted and feel accustomed to the layout and its functionalities.
Ladbrokes currently offers a good 100% bonus up to £100. After yor first deposit, place a bet of at most 100 £ and you will get an 100 £ matching free bet. This bonus is available only for UK and Irish residents, but Ladbrokes provides welcome bonuses for many other countries: Spain (50€), Germany (60€), Sweden (600KR), Denmark (500KR), Slovakia (60€), Slovenia (10€), Hungary (10€), Switzerland (60€), Poland (120$), Czech Republic (60€), Austria (60€), Canada (120$), Argentina (25$), Brazil (40$), Uruguay (25$), Bolivia (25$), Chile (25$), Colombia (25$), Malaesya (120$), Mexico (25$), Indonezia(120$), Thailand (3000 thd). Be sure to check with ladbrokes first as the terms and conditions are constantly updated for these bonuses.
Ladbrokes also runs some nice promotions, like refunding Correct Score all Goal Scorer losing bets for every televised match (BBC , ITV, ESPN, SKY or Eurosport) in which there is a red card, or other promotions for specific-UK sports like horse racing, snooker, golf, etc.
Customer support, payouts, limits and banking
Customer support is ok at Ladbrokes, but it could be better. You can contact them through live chat, e-mail and phone. They are usually fast and helpful, but sometimes they “forget” to respond to e-mails, or give inconclusive answers. It`s not a habit, but it can happen if you`re a little bit unlucky.
Payouts are extremely fast, no problems here, and the limits are also well above average.
You can deposit through all the major credit and debit cards, Bank Transfer, Moneybookers (Skrill), Neteller, Click and Buy, Western Union, Bank Transfer, Ukash, Astropay, Entropay, Cheque, EPS, EuTeller, Giropay, iDEAL, Instadebit, PaysafeCard, Sofortüberweisung, Money Order, Bankers Draft and even Paypal. Withdrawals can also be made through most of these options. Deposits and withdrawals have no fees attached and are resolved rather quickly.
Ladbrokes really invested a lot of energy in this section, and with their huge number of banking options and secure environment they are at the very top of the industry in this department. The fact that transactions are free of charge is also fantastic.
Markets, odds, live betting
The betting coverage at Ladbrokes is very good. Like all UK bookmakers, they offer a huge selection of horse racing and other UK specific sports, but the betting offer consist in much more than that, as you are provided with all the major markets and many minor ones to bet on.
Odds at Ladbrokes are average, maybe slightly above average. They always have decent prices, especially for the important events, and it`s not totally uncommon to sometimes find the best odds in the industry here. Despite this, their handicap margins are not great, generally 1.91 – 1.91 and on minor markets odds are pretty low.
The live betting coverage at Ladbrokes is very good, they offered over 70.000 in play events in 2012, that`s an average of almost 200 per day, not bad at all! The live betting platform is easy to use and responsive. They don`t offer live streaming on popular sports like football and that is a minus, but they do have a wide live streaming coverage for traditional UK sports.
Ladbrokes bookmaker review
With such a rich history, with over 800.000 registered users and being regulated in the UK, it`s easy to define Ladbrokes as a solid and safe bookmaker which provides a great betting experience. While not excelling in all aspects, they are competitive in all departments, from odds to live betting. It`s the type of reliable bookmaker with which you know you won`t go wrong.